Melbourne Central: Living Melbourne

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Created: 11/17/09
Last Edited: 11/21/09
Views: 2613
Appreciations: 122
Comments: 0
Description
  • Living Melbourne
    Melbourne Central Brand Campaign.
  • -- Autumn Winter Campaign --
  • -- Spring Racing Campaign --
  • -- Christmas Campaign --
  • Living Melbourne

    CHALLENGE:
    To inspire everyone to shop at Melbourne Central

    INSIGHT:
    At Melbourne Central we celebrate everything from fashion to entertainment and dining as Melbourne comes alive in every season.

    IDEA:
    Living Melbourne”

    EXECUTION:
    Instore Promos + Web

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