Balzac Brasserie

Identity design for a authentic French restaurant in Singapore. Concept of the brand is based loosely on French novelist and playwright Honoré de Balzac. A quill and inkwell make up the icon of the logo. We handpicked a few of Balzac's amusing quotes, those with references to food and beverages, and placed them around the interior of the restaurant in appropriate typographical treatment. We've also created a couple of posters inspired by Balzac's novels to play up the concept. Read Less