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Bright! — Typoleistung

Last Edited:
Typography illustration developed to the Bright! — Typography between Illustration & Art curated by Slanted
  • Typoleistung
    Submission to the Bright! Catalogue edited by Slanted
  • Concept
    Leistung is the german word for Performance, in this way I found out that "Typoleistung" would be a fine word to describe the nature of the project without focusing in what was written but how it was represented.
    Since I am portuguese and I don't know how to speak german, it would be a nice challenge to work with unknown words so I could focus myself on a very important thing, the visual comunication.
    My inspiration was the beach related elements, like sand and water because you can draw anything you imagine with those two elements. Like a child "cooks" ideas and feelings in the sand, I cooked typography in this very unique way. The background pattern was the metaphore for that same "cooking" performance.

  • The process…

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